My second CASE conference within a month: this time only 1 day. The subject was Engaging Students and Young Alumni. I spent the day learning about established American and burgeoning UK schemes. As usual I came away with a list of ideas to try at Bedfordshire.
We already try to engage our students with the work of alumni relation. From the initial freshers fayre 'Alumna/Alumnus in training' badges to the most recent Radio Lab ads our aim is to make every student aware of us before they graduate. But several UK HEIs have gone a step further and set up student alumni associations. These are volunteer programmes for students who, in exchange for free training and networking opportunities, help with the running of alumni activities.
We also discussed the challenges and opportunities ahead when dealing with young alumni. Mostly Millennials or Gen Y, this group of alumni are aspirational and forward looking. They want a relationship that meets their current needs and provides an on demand response. Hence the proliferation of facebook and other online communities and the need for e communications, such as this blog.
If you have ideas of ways in which we can engage alumni please let me know.
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